In India, an Uber for farm machinery aims to make a difference in rural areas

In India, an Uber for farm machinery aims to make a difference in rural areas

Uber has inspired countless businesses to adopt its asset-light and on-demand approach to their industries. The examples are countless. Food delivery, dry cleaning, jet planes, home services rental bikes, or even phone chargers to name but a few — but how about farming equipment?

That’s the case in India, where a startup called EM3 AgriServices is helping rural farmers literally get their hands…

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